Business Week Cover Story

Candy that’s good for you and the world? sweetriot is chocolate on a mission.

December 18, 2008 · Leave a Comment

sweetriot chocolate-covered cacao "peaces" are on a mission

sweetriot chocolate-covered cacao "peaces" are on a mission

100-Word Story Idea
Chocolate that tastes great, is loads of fun, has a mission, and is healthy?! They’ve got it all at sweetriot. Indulge in these bite-sized chocolate-covered cacao “peaces” or sprinkle them in your Christmas cookies for that extra special touch. As if having a great (and different) product is not enough - Sarah EndlineMastermind and Chief Rioter (aka. “The Sweet Activist“) is one of the spunkiest, most passionate, and most articulate people that I know. With an artsy following of “rioters” (often celebrities), I’m sure sweetriot will be showing up in many stockings this Christmas. (Obviously, I’m a “rioter,” as well).

10 Story Headlines
1. Riot to change the world
2. sweetriot!
3. Just in time for for the holidays, healthy chocolate?!
4. Chocolate Redefined
5. Buy into the riot
6. Sarah Endline – on a mission to change the world – one chocolate “peace” at a time
7. ”Peace” for all
8. Hoping for World “Peace”
9. “Peace” of Mind from a Business Owner: An Interview with Sarah Endline
10. Cacao on a mission

Who could write this story?
Business Week, New York Times, Entrepreneur, Food & Wine

Note: sweetriot has already gotten considerable press, including a product mention in Business Week, but they deserve more, and ’tis the season for chocolate!

Categories: Ideas
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